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Andrew Matthews
Hong Kong Earns Triple
Wins from the Awards for Publication Excellence™
(September 2006) Hong Kong
produced triple winners from the internationally renowned Awards
for Publication Excellence™ (APEX) from the USA.
The Awards for Publication Excellence™ (APEX) (USA) announced that Anna
Fang, director of anna fang public relations won a Grand Award of
Excellence for "The PR & Publicity Campaign for Andrew Matthews' Launch
of Happiness Now in Hong Kong".
John De Lellis, Communication Concepts™ Editor and Publisher said, "A
thoroughly researched and extensively prepped campaign effectively targets
key 'enabler' audiences - resulting in substantial media coverage and book
sales."
Andrew Matthews received
over US$200,000 in media coverage for the launch of Happiness
Now in Hong Kong - with articles published in approximately
over 20 publications. To read more, click here |
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